This Month’s Reads: January 2020


This month on The Online Advertising Guide
Start the new year with some top tips on reorganising your digital efforts – learn how to redesign your site without losing your search rank and how to choose an SEO agency. Also, discover more about two of the *newer* types of digital marketing – social selling and native advertising.

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Happy reading!

P.S. We’re always interested in well written and interesting articles about digital marketing – read our Editorial Guidelines here >

This Month's Reads


Social Commerce - 6 Awesome Examples of Smart Social Selling Social Commerce – 6 Awesome Examples of Smart Social Selling
by Alice Herman, Digital Marketer and Technical Writer

“Social commerce is the combination of Social media and eCommerce, and also known as Social shopping or Social selling.”

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8 Hacks to Redesign a Website Without Losing Search Rank 8 Hacks to Redesign a Website Without Losing Search Rank
by Matt Ahlgren, Co-founder of WebsiteHostingRating. Com

“One of the biggest concerns when going through the whole redesign process is whether or not this can hurt your search engine rankings.”

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How to Create an Incredible Native Advertising Campaign for Your Content How to Create an Incredible Native Advertising Campaign for Your Content
by Marie Barnes, Marketing Communication Manager at TheAdsy

“People are fed up with disruptive, boring ads. But they like stories, valuable articles & ads that align with the advertising platform.”

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How to choose an ideal SEO company for your business How to choose an ideal SEO company for your business
by Abid Ayub, Content Manager at Percept Systems

“There are numerous companies that offer SEO services and it goes without saying that you should hire a company with experienced people.”

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Random Thing We Think You Should Read:
25 SEO Experts Share The SEO Misconceptions They Had When Started
Everyone makes mistakes. These SEO experts tell you theirs so you don’t have to repeat them! – by MarketingSyrup