Scouting for new keywords for Amazon is a never-ending process. Amazon listings need constant updating in line with the trends, so sellers have to keep searching for relevant keywords to boost their products’ traffic and conversion. But sellers usually “set and forget,” which leads to a stale Amazon listing. Many […]
If you have an eCommerce business, then you know how important it is to find ways to boost your business. However, operating an online business is a lot of work. Between fulfilling orders, handling customer service inquiries, and keeping your inventory up to date, it’s easy to feel overwhelmed while […]
Whether you are an experienced or first-time Amazon seller, you must know what customers look for when shopping online. This way, you can develop products and carry out strategies that target their wants and needs. One way to do this is keyword research, which you can use for search engine […]
A product launch is all about getting eyeballs on your new offering. To do this, marketing firms routinely utilize emerging technology to boost the buzz around their new product/service. Currently, that technology is live streaming. While you shouldn’t throw out more traditional methods like video marketing and brand partnerships, increasing […]
In the age of the ‘attention economy’, we need to do more not just to capture, but to hold our target audience’s gaze. This is where the age-old battle between copywriters and designers comes into play: should we engage our customers through words or images? For the best marketing strategy, […]
Whether you are thinking about launching a new eCommerce store or aiming to expand an already established one, it is important to know about the right eCommerce tools. Blended with a successful marketing strategy, the correct tools will help you compete and expand your business more quickly. The issue is […]
According to research, at least 40% of online shoppers cannot buy a product online without first reading the customer reviews. At least 90% of online shoppers take time to read customer reviews on products and services online before making a purchase. Of this number, 83% take time to compare positive […]
Ads. Ads everywhere. Whether you’re shopping or not, you’re bound to see several ads online. The internet is filled with constant commercials and advertisements for just about anything. It doesn’t matter if you need ads or not. These ads will always show up anywhere, especially if you spend most of […]
As the world continues to grapple with this concept of the new normal, consumer behaviour continues to increasingly pivot toward the online world. As such, establishing a solid eCommerce presence is no longer an option but a necessity. But with online commerce competition at an all-time high, you can’t just […]
The global pandemic has forced the world to rethink how they do things. From the way they communicate and work to the way they shop and conduct business. With quarantine restrictions being imposed on and off a year after the global pandemic was declared, it’s become increasingly important for businesses […]