Digital Marketing Analytics

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Read the latest posts from The Early Train blog about digital marketing metrics and analytics.

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What Are The Main Types of Digital Marketing Metric? [Infographic]

Being able to track digital marketing directly is what so strongly distinguishes it from offline marketing. Whereas newspaper, TV, radio, and outdoor ads only estimate viewership and effectiveness, online advertising can tell you how it performed, and right away. Yes there are discrepancies in online advertising reporting, and yes attribution […]