Definition: CamelCase

Also known as Title Case. Camel Case Means Capitalising Every Word In a Sentence. This is used frequently when writing paid search ads as ads in Title Case generally perform better than those in sentence case.

CamelCase is also used for Hashtags that contain multiple words as it helps screen readers to read them properly.


A tweet featured the unfortunate hashtag #susanalbumparty (it is meant to say Susan Album Party)

This is why camel case is important.

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