Top 30 Digital Marketing Tweets of the Year [2021]


2021 was the year that #MarketingTwitter, the delightfully helpful community which had risen out of the ashes of 2020… kind of imploded… immediately.

For a short while, there was drama aplenty.

HOWEVER, all that drama changed nothing about how much quality digital marketing knowledge is shared on the bird app every single day.

So once again, for your reminiscing/learning pleasure, I have collated and curated the top digital marketing tweets of the year!

[Note: This is why there are no tweets from January below, as I’ve scrubbed it from memory.]

 

 

Congratulations to all those who were chosen, and apologies to all those I missed. But before we get to the glorious and great tweets – for the sake of clarity here are the rules & judging criteria:

  • One Tweet per person
  • No links
  • No threads (sorry @darth_na)
  • Tweets must have been *so incredibly great* that they made me either:
    • Tell someone about it IRL
    • Change how I work
    • Think about it weeks later

While you’re scrolling down, I would like to encourage you to play a game I call mass-follow. All you have to do is click on every tweet and follow every account. You can thank me for it later.

Now come with me once more, as I remember that time…

 

Top 30 Digital Marketing Tweets of the Year [2021]

 

 


 

When Brisa told me stop looking for shortcuts…

 


 

When Hiba told me to do the research…

 


 

When Andrea showed me prioritising by channel is simple…

 


 

When Asangi told me to say it again…

 

 


 

When Jack made me think about why…

 


 

When Ross told me to stop just asking for stuff…

 


 

When Amanda helped me use my anger for good…

 


 

When Ryan reminded me that content is no longer about FPTP…

 


 

When Janet told me who to talk to…

 


 

When Shama put the strategy back in everything…

 


 

When Sam broke SEO down into stages…

 


 

When Alex made tweeting simple…

 


 

When Kim put bad websites into perspective…

 


 

When Katelyn put people first…

 


 

When Ranajayant pointed out the most obvious of hypocrisy…

 


 

When Cristina updated Pavlovs dog for digital marketing…

 


 

When Adrienne reminded me that there isn’t a one-size-fits-all solution…

 


 

When Lauren made analytics sound romantic…

 


 

When Jon-Stephen found the beauty of limits…

 


 

When Andrew said to not mess with success…

 


 

When Deb glared at all the black hats…

 


 

When Jessica made social media life feel way less stressful…

 


 

When James connected the dots between money and effort…

 


 

When Praveen found the perfect gif to explain himself…

 


 

When Chani added moment + messenger to the message…

 


 

When Harrison summed up thousands of hours of wasted time…

 


 

When Tim got that very special message…

 


 

When I retweeted someone called Justin. YUCK! When Justin told websites to get to the point…

 


 

When I broke the rules and included one thread, and only because it’s for charity (and because it’s great – click it and see).

 


 

Excellent work everyone!

P.S. You might have noticed that it was the top 50 tweets last year. I thought a shorter list would force me to raise the quality. You can decide for yourself whether it worked by looking at last year’s list.