This Month’s Reads: July 2022


📆 This Month

Think differently about marketing. Should you always run social ads? Should you write more? Are we tracking too much?

So many questions, so many answers!



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📚 You should read…


What are Interstitial Ads and How to Use Them Right?

I personally hate pop-ups/interstitial ads. If you are going to use them though, you should know what you’re doing and this guide is the best I’ve come across.


The Top 10 Amazon Keyword Research Tools You Need

Whether you are an experienced or first-time Amazon seller, you need to know what customers look for when shopping online. Check out this list of the top 10 Amazon keyword research tools you need.


Why SEOs Need to Invest More in Long-Form Content (and How to Do It)

The value of long-form content shouldn’t be overlooked because it can do so many things for a brand.


Should You Be Paying for Social Media Advertising?

There are some circumstances in which you’ll want to budget for social media ads, and there are times when doing so is inadvisable.


On The Dangers of Tracking

“Is the free internet reliant on advertising? Yes. Is it reliant on tracking? No.” A must-read for everyone in online advertising.