The Top 50 Digital Marketing Twitter Accounts To Follow in 2022

Twitter continues (BY FAR) to be the best social network for finding, sharing and discussing digital marketing news and advice. Whether you are an SEO, Social Media Manager, Paid Media Specialist or a solo founder doing it all themselves, there is something for everyone.

It can, however, be hard to find inspiration. People on Twitter tend to accidentally silo themselves off from other groups. So while you might have found some great accounts to follow, you’re most likely missing out on thousands of others dropping helpful knowledge.

Which is where we come in. Each year we publish a list of the Top 50 Digital Marketing Twitter accounts to follow this year. We try to cover the spectrum and uncover hidden gems you may have missed. And this year, if I do say so myself, is the best list yet.

[Find our previous Top 50 lists here: 2019 | 2020 | 2021]

There are so many amazing accounts listed here that will supercharge your feed. Some will make you smarter, some will explain things that you never knew needed explaining, and some are just incredibly interesting.

For the sake of transparency, the criteria used to create this list were accounts that:

I find consistently interesting and/or informative
*often* tweet about marketing
give advice that is applicable to digital marketing
were not on a previous years list

For each account listed below (in alphabetical order), I have added why I personally follow them. This is, of course, a bit reductive so apologies to everyone for reducing them to a single topic when it’s patently obvious you’re all so good at many things.

Blogging: Achal Tomar

Social Ads: Alix

Email Marketing: Anna

Digital Marketing: Anton Psak

Facebook Ads: Ash

Social Ads: Barry Hott

Social Media: Crystal Maleski

SEO: Chima Mmeje

Social Media Strategy: Codi

SEO: Crystal Carter

Content Marketing: Cup O Content

SEM: Lyndon NA (Darth Autocrat)

B2B Copy: Charlene H.J. Anderson

Copywriting: Gayathry

SEO: Arnout Hellemans

eCommerce: Alex

Content Analytics: Clarice Lin

Email Marketing: inboxAds

Marketing Technology: Michael King

Social Media Marketing: Janet Machuka

Social Media Marketing: Jason Keath

UX: Jeffrey Taylor

Marketing Research: Jennifer Polk

SEO: Jonas Sickler

Digital Branding: Juntae DeLane

Conversion Copywriting: Angela

Creator Community: Kudzi

Social Media: Matt Navarra

SEM: Michelle Morgan

SEO: Miracle Inameti-Archibong

Copywriting: James Hodson

PPC: Julie F Bacchini

eCommerce: Olly Hudson

Paid Media: Mitch

PPC: Greg

Charity Comms: Prosper Strategies

Growth: Richa Vaid

Performance Marketing: Rok Hladnik

Social Media Marketing: Sarah

eCommerce SEO: Keval Shah

Display Ads: Setupad

Social Strategy: Social Allie

Marketing: Andrea Bosoni

Inclusive Marketing: Charlotte Williams

B2B Marketing: Tom Pick

PR: Trudy Darwin PR

Digital Marketing: Urjja Digital

Marketing: VYPER

Branding Strategy: Dana