Welcome to the Organic Social Media Mock Exam from The Online Advertising Guide.
The format of the mock exam is the same as the easy, normal and hard organic social quizzes, which should have prepared you to get to this point.
In this mock exam, you will be asked to answer 50 questions about organic social media that only top Social Media Marketers should know. Use this mock exam to practise for the Organic Social Final Exam. It draws questions from the same pool as the Final Exam, and so it’s a great way to practise for it.
Please note: The mock exam is different every time and there is no time limit. You can try again as many times as you like.
Press the “Next” directly below to begin.
Do you know about Organic Social Media? Now is your chance to prove it…
You’ve passed the Organic Social Mock Exam!
Good work. You’re ready to try the real thing – the Organic Social Final Exam.
Unless you think you need more practice? Remember – the exam questions are different every time.
Share your score on this mock exam and then doublecheck your answers below:
You’ve completed the Organic Social Mock Exam.
Unfortunately you did not pass – the Pass Mark is 100%.
It’s probably a good idea to do some revision before you try again. Take a look at our Social Media Marketing Guide for help.
Or if you’re feeling confident – go straight onto the real thing – the Organic Social Final Exam.
Remember – the exam questions are different every time.
Share your score on this mock exam and then check your answers below
Green boxes are correct answers Red boxes are wrong answers
#1. How does Instagram measure engagement rate? ? The answer may surprise you
#2. For marketers on Reddit, how should you plan your posts? ? Be more helpful than you are annoying
#3. Which Social Network is based around asking other members questions? ? It's like Yahoo! Answers but with more expert answers
#4. What is YouTube Studio? ? It might also be the famous people one for all I know
#5. How does Facebook calculate Engagement Rate? ? Facebook's Engagement Rate is slightly different to everyone elses'
#6. What is a subtweet? ? Not an official Twitter term
#7. Which type of employee would be best to manage your social media? ? Social networking works best when it's done by someone who is genuinely interested in what they are posting about
#8. How often should you post on Tumblr according to The Online Advertising Guide? ? Posting in this sense includes reblogging
#9. How do you disable comments on a video in YouTube? ? Not all videos need comments. Especially if the video includes children or vulnerable people
#10. Is social networking for a business the same as in your personal life? ? Respect your social media manager
#11. What is the hashtag limit for Instagram posts? ? About 11 hashtags is thought to be optimum for Instagram
#12. What are the six reactions on LinkedIn called? ? Most people don't use most of these
#13. What is a live streaming post on Facebook called? ? Facebook Watch is actually the name for Facebook's Video on Demand service
#14. What is the character limit for Instagram posts? ? No-one should hit this limit
#15. What's a shortcut to get to your Facebook page's Insights? ? It is barely convenient, but handy nonetheless
#16. In the The Online Advertising Guide, how often should you post on Instagram? ? Insta is an always-on kinda deal
#17. What sort of demographics can you see for visitors to your LinkedIn page? ? It's a B2B focussed set of demographics
#18. How many Instagram accounts you can you follow or unfollow in a day? ? No-one likes people who game the system by following and unfollowing accounts
#19. What is a Tweetstorm? ? You can now make one yourself by pressing the + button when composing a tweet
#20. What is a shortcut to the analytics section of YouTube Studio? ? Try them and find out
#21. Which of these is NOT a reason why you should upload your own subtitles rather than use YouTube's automatic subtitles? ? Which is NOT a reason
#22. When is an impression recorded on YouTube? ? Google like viewable impressions
#23. What is superzoom on Instagram? ? Superzooms are pretty fun
#24. What are the benefits of Trending on Twitter? ? There is nothing definite in this world, and you can trend for negative reasons
#25. Should you interact with your community in comments on your posts? ? Community building is a big part of social media management
#26. According to The Online Advertising Guide, how often should you post on Facebook? ? Strike a balance between informing and annoying your followers
#27. How often should you add content to Pinterest to get the best results? ? People are always looking for more pins
#28. If you upload a PDF to LinkedIn in a post, how do people navigate it? ? You may have seen these and not realised.
#29. Where can you find how many followers a Twitter account has? ? Useful for when you are researching your competitors
#30. Why is Influencer marketing so successful? ? People who follower influencers think of them as someone they know personally
#31. What is the maximum length of a video on YouTube? ? How long are the videos you have watched?
#32. How often is optimum to post an update on LinkedIn from your business page? ? Weekends are pretty dead on LinkedIn
#33. What is an individual blog called on Tumblr? ? It's a group of short-form blogs
#34. How do you string multiple Tweets together? ? It's unofficially called a Tweetstorm, which is probably why they're like that
#35. How do you block comments with specific words in them from appearing on posts from a Facebook page? ? SPECIFIC words
#36. What is the maximum number of characters for a video title on YouTube? ? Be descriptive, but don't write a novel for no reason
#37. What are the options for who can see one of your posts on LinkedIn? ? Choosing your audience can make a big difference to the success of your post
#38. How can you see how many people Like or Follow a page in Facebook? ? Useful for when you are researching your competitors
#39. How many options can you have on a Poll on LinkedIn? ? I would like more
#40. Which Social Network is based around networking with people in your local area? ? It is not very popular
#41. How many options can you have on a Poll on Twitter? ? I would like more
#42. What is an InMail on LinkedIn? ? You have probably received one of these
#43. How many accounts can you follow per day on Twitter? ? This is a technical limit - Twitter will stop you if you are aggresively following and unfollowing people in order to inflate you follower count.
#44. What does LinkedIn recommend you should do to improve engagement for a post (which you shouldn't do)? ? It is incredibly annoying when misused. Don't do it
#45. Is YouTube a search engine? ? They are all correct in their own way, but one of these answers is the *most* correct
#46. What is the code called that tracks website stats through Facebook? ? It is also used to track conversions from Facebook Ads
#47. What is generally thought of as the minimum level to be classed as an Influencer? ? The truth is more nuanced, but this is a good rule of thumb
#48. What is it called when you add multiple images to a single post on Instagram? ? Swipe right on images with dots beneath them to find out
#49. Where can you find Facebook Analytics? ? Does it still exist?
#50. Why should medium-large businesses have more than one person running their social media? ? Social media management can be relentless and if your business has unexpected exposure, then the workload can grow quickly and exponentially