📆 This Month Big brain stuff. Seasonal planning, targeting emotions, maximising efficiency, and a list of the best ad networks to take with a pinch of salt. Enjoy This Month’s Reads. [Get this roundup and some great exclusive features for TMR subscribers sent straight to your inbox each […]
📆 This Month Let’s look at reality. Or, more specifically – perceptions of reality. Advertisers play on what you know (or what you think you know) all the time to get their message across. It’s a powerful tactic and one you should add to your arsenal to make the […]
📆 This Month How to rank better, engage faster, and work harder to go viral on social. [Remember: tips for organic social often have a nugget of truth for social ads.] We also look at how to make better choices with your ads with open bidding and by not […]
📆 This Month It’s time to talk numbers. With GA4 becoming the main analytics platform for most people this month, we go all in on analytics – what we hate, what the future is, and what we can learn from the past. Plus in the email version – as […]
📆 This Month The future. Predicting it, planning for it, measuring it. And I’m not talking about AI (well not until right at the end anyway). Plus in the email version – get context for your digital advertising performance last month with our exclusive benchmarks. Enjoy This Month’s Reads. […]
📆 This Month Middlemen. So many advertising middlemen. Find out about the tech, companies, and fees that get between an advertiser and a publisher. Also TikTok for search (?) and keeping Amazon listings fresh. Plus in the email version – get context for your digital advertising performance last month […]
📆 This Month Old ideas redefined! Re-use your old content, re-evaluate your video advertising, and redefine your audience. Don’t chase, the new – there are a ridiculous amount of opportunities lurking in what you already have. Plus in the email version – give your performance context with our Paid […]
📆 This Month More money from your ad setup, content, and SEO, and more value from LinkedIn. Plus why things will be changing on Meta Ads. Plus in the email version – a brand new bonus feature that will put your performance into perspective: online advertising monthly benchmarks. Enjoy […]
Hear me out – there are reasons to get excited about going on LinkedIn. Work reasons sure, but exciting reasons nonetheless if you want to get better at your job. And if your job is in digital marketing, then boy-oh-boy are you in the right place. Whether you are a […]
📆 This Month Good and bad advertising, and alternatives you should consider exploring. Also – is AI content the way forward? Probably not (according to the stats). Enjoy This Month’s Reads. [Get this roundup and some great exclusive features for TMR subscribers sent straight to your inbox each […]