This Week’s Reads

This week's read logo

Each week we take you through an important facet of online advertising. Find out what you need to know with this week’s reads. Follow us on Twitter for more >


Ad Network definition
This week’s reads… This week we’re focusing on the term Ad Network. Find out everything you need to know below about this convenient type of company. An Ad Network is a company focused on selling ads for other companies. There are many types of ad network, but this is the main […]

WC 16th Jan: Ad Network   Recently updated


Cost Per Day Definition (or CPD Definition)
This week’s reads… This week we’re focusing on CPD. Find out everything you need to know below about this convenient form of ad rate. CPD stands for Cost Per Day, and simply means paying for ads based on the number of full days they are shown, as opposed to the number […]

WC 9th Jan: CPD   Recently updated



Analytics Definition
This week’s reads… This week we’re focusing on analytics. Find out everything you need to know below about this vital facet of online advertising. The term analytics generally describes measurable data about a website or ad campaign which has been analysed. Analytics also informally refers to programs such as Google Analytics, […]

WC 5th Dec: Analytics   Recently updated